Leading Business

Lucy Quist is a Managing Director at Morgan Stanley and the author of the book, ‘The Bold New Normal’. She is an international business leader focused on technology, transformation and thought leadership for positive business returns.
She is the first Ghanaian woman to head a multinational telecommunications company as the former CEO of Airtel Ghana and is also a co-founder of the Executive Women Network.
Lucy served as the Vice President of FIFA’s normalisation committee in Ghana between 2018 and 2019 and currently serves on the boards of INSEAD and Mercy Ships.

In 2022, she was made the Brand Ambassador for Vlisco, a luxury African textile brand with the mandate of providing mentorship to females, representing and promoting the brand while advising the company on its diversity strategy to achieve a 40 per cent women ratio by 2025.

She is a chartered electrical and electronic engineer with over two decades of corporate experience with blue chip companies starting at Ford Motor Company. Her career spans manufacturing, telecommunications, banking and automotive industries in Europe and Africa.

She is a passionate advocate who believes in harnessing Science, Technology, Engineering and Mathematics (STEM) to advance development in Africa. She also advocates for greater participation in STEM, especially for young people, across the continent.




This is an action-based idea under
which Lucy Quist advocates for Africans
to take bold actions towards
African prosperity.
She believes that with a change in the
visions, language and mindset of its
people, Africa can take bold actions to
create prosperity for itself.
Connect, follow and join in all activities

ewn logo

She is a founding member of the
Executive Women Network,
a non-profit organization of women in
senior management and executive
positions committed to inspiring,
empowering and supporting women
executives to succeed and become
influential both locally and internationally


On a personal level, Lucy has been recognized by several reputable organizations
for her transformational leadership, her exceptional strategic marketing insights,
selfless dedication to growing people and for championing causes that are shaping
the lives of young people on the continent.

Slide Telecom CEO of the Year 2015 GITTA Awards 2016 Slide Excellence in Corporate Social Responsibility Ghana Women of the Year Honours 2016 Slide CSR CEO of the year Slide CIMG Marketing Woman of the Year 2014 CIMG 2015 Awards Slide 2022 Vlisco Brand Ambassador
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